Digital Marketing Skills
1. Data Analysis - Data Analytics refers to the utilization of functional procedures and modern software to gather and process a wide range of information from different online interactions of your target market.
2. Content Creation- The heart of digital marketing is generating content that will pull a company’s target audience to the brand.
3. SEO & SEM- Google’s algorithm is constantly modernizing, and the importance of utilizing applicable and specific keywords have skyrocketed.
4. CRM- Monitoring customer experience helps companies understand the growing needs of their target audience. Digital Marketers need to develop skills of Customer Relationship Management which involve strategies you can use to monitor and maximize customer experience.
5. Communication Skills- Good communication skills in a digital marketer includes variables such as spreading impactful messages, establishing trust, and building relationships.
6. Social Media Marketing - Social media is becoming an arena for public conversations. Digital marketers can use that to their advantage to convey relevant message to the relevant audience.
7. Basic Design Skills - Visual content today gives you more exposure than written content. Videos are taking over the internet because they are now known to have a higher conversion rate, engagement and higher SEO rankings.
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